I am a brain coach. In 2024/25 I coached over a hundred elite sports, business and life coaches. Let’s see, football? Men’s and women’s. Australian, American and European codes. Basketball. Tennis. Lacrosse. Cricket. Sailing. Triathletics. All including coaches, players and managers. Also, educators, startup founders, CEOs and two Australian symphony orchestras.
The brain game is all about how to play the better game when it’s the harder thing to do.
Without exception those I coached all agreed the importance of ‘the brain game’ in their sport or career but none had ever had a brain coach per se. So, I asked one of the Green Bay Packers coaches, How many coaches in his organisation? He said they had 30. I asked how many ‘brain coaches’? He said none. Zero. Zip. He said they did have sports psychologists. Well, that’s excellent, of course, but not enough.
In December 2025 I was invited by the Australian Institute of Sport to a Summit of all Australian Olympic Head Coaches of 20 Olympic sports. The two masterclasses I presented were designed to qualify all these Olympic coaches as Brain Coaches.
This is their Brain Coaches’ Handbook.
Hewi,
Yarra Valley, December 2025
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NOTE: This training program of 30 lessons is based on the Olympic coaches program outlined above. Permission is granted to freely copy this lesson and to pass it on to team members, family and friends.
SOT courses are run Your Course. Your Way. You decide the way you wish to do the lessons. Some members do them every day for 30 days. Some do all 30 lessons in a weekend. Others do them whenever. You decide how you want to apply the course to your own interests, your goals and your outcomes. To your health, wealth, productivity and security. Each lesson takes about ten minutes.
The DFQ (important)
Each of the 30 lessons has a Daily Feedback Question (DFQ). To qualify for your Diploma of x10 Thinking you must have submitted your answers to the 30 DFQs. No exceptions.
Today’s first DFQ is:
What do you think can be usefully meant by ‘Train Brain Daily!‘
(Post your answer in the Comments section below).
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Curiosity: Escaping the Intelligence Trap in the Age of AI.
Check out the podcast here …
”Train brain daily” for me has several meanings: Being alert-being open to new ideas- rigorously questioning concepts and information- and making decisions based on evidence. Above all, staying away from biases and always considering multiple points of view over any issue requiring examination. Train brain daily indicates rigor (train), our mental capacity (brain) and doing so consistently (daily).
Train: to improve understanding, competence or skill through repeated practice. Brain: Organ through which ideas, understandings, insights or plans may arise or be formed. Daily: A pattern for recurrence. Together a practice to improve cognative ability.
for me its about practice and being mindful to ensure that you are giving yourself time to think, not just react………deliberate action and observation is required
Like physical training, mental reps compound. Reading, questioning, trying new angles — done consistently, they rewire neural pathways. Probably the key word is ‘daily’. Frequency matters more than intensity.
Brain training daily. Take those mini moments to be aware of present view of a worldly or life situation, notice how you react and what your perspective allows (or neglects)you to do with your thoughts around that view. Before responding, I try my best to think about a “better view of situation” before responding. The consistency of “noticing” is my daily training of my brain, and it’s allowing my growth to hasten.
Train Brain Daily keeps you focused on immediate life and work priorities as well as lifelong learning and growth.
If most people use their thinking brains for just a few minutes a day, then training the brain daily is very much akin to a daily course of physical exercise. Adding a healthy stressor like daily exercise or brain training can help strengthen one’s thinking self.
The Train Brain Daily instruction suggests regular daily activity to develop stronger and more agile thought processes. It calls up mental images of patrons in a gymnasium undertaking various exercises to develop their physical strength, and then implies that a similar process can be used to improve our brains through the use of mental exercises and techniques.
To be cognizant of the fact that your brain is an incredible organ consisting of billions of specialized cells that can be ‘trained’ just as your muscles can be trained. Therefore, it makes perfect sense and infinitely useful to prioritize activities that stretch your brain and make yourself think outside of your usual daily binary thinking routine … just like a physical workout mindset. This can then be applied like any other training regime with specific, measurable and timely goals.
TBD to me means learning to use your brain one step at a time.