I am a brain coach. In 2024/25 I coached over a hundred elite sports, business and life coaches. Let’s see, football? Men’s and women’s. Australian, American and European codes. Basketball. Tennis. Lacrosse. Cricket. Sailing. Triathletics. All including coaches, players and managers. Also, educators, startup founders, CEOs and two Australian symphony orchestras.
The brain game is all about how to play the better game when it’s the harder thing to do.
Without exception those I coached all agreed the importance of ‘the brain game’ in their sport or career but none had ever had a brain coach per se. So, I asked one of the Green Bay Packers coaches, How many coaches in his organisation? He said they had 30. I asked how many ‘brain coaches’? He said none. Zero. Zip. He said they did have sports psychologists. Well, that’s excellent, of course, but not enough.
In December 2025 I was invited by the Australian Institute of Sport to a Summit of all Australian Olympic Head Coaches of 20 Olympic sports. The two masterclasses I presented were designed to qualify all these Olympic coaches as Brain Coaches.
This is their Brain Coaches’ Handbook.
Hewi,
Yarra Valley, December 2025
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NOTE: This training program of 30 lessons is based on the Olympic coaches program outlined above. Permission is granted to freely copy this lesson and to pass it on to team members, family and friends.
SOT courses are run Your Course. Your Way. You decide the way you wish to do the lessons. Some members do them every day for 30 days. Some do all 30 lessons in a weekend. Others do them whenever. You decide how you want to apply the course to your own interests, your goals and your outcomes. To your health, wealth, productivity and security. Each lesson takes about ten minutes.
The DFQ (important)
Each of the 30 lessons has a Daily Feedback Question (DFQ). To qualify for your Diploma of x10 Thinking you must have submitted your answers to the 30 DFQs. No exceptions.
Today’s first DFQ is:
What do you think can be usefully meant by ‘Train Brain Daily!‘
(Post your answer in the Comments section below).
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Most of what we do is subconscious and habitual. I am constantly trying to learn better ways to make functional decisions and take more intentional and deliberate action. I know Train Brain Daily is valuable and will help me see the world in a more holistic and accurate way and help to bettter navigate the biases and neuro limitations that currently hold all of us back! As Keynes said, “The difficulty lies not so much in developing new ideas as in escaping from old ones.”
Train Brain Daily – improving and/or maintaining brain function through practicing skills and methods in order to optimise outcomes in my life.
To mentally train the brain to be more open to look at the bigger picture whilst maintaining focus and efficemcy. To become more aware of the potential for cognitive awareness and growth. Less stuck in thinking channels.
Possibly… To first be aware that if we continue to learn new things on a regular basis , we could also understand that we don’t know everything already.