The Ten Steps to x10 Thinking

In the mid-80s, when Jack Welch launched GE x10 he said: I would love to have a management team that really understood the cvsx10=bvs equation. Its the value-added role in the management process.

At that time GE was a USD35 billion manufacturer of everything from locomotives to light bulbs. By the time Jack left in 2001 GE market value had maximised to USD484 billion making it the most valuable company in the world.

Today, the most valuable company in the world is Google. In February 2013, WIRED Magazines Steven Levy interviewed Larry Page of Google and wrote:

Larry Page lives by the gospel of 10x. Most companies would be happy to improve a product by 10 percent. Not the CEO and cofounder of Google. The way Page sees it, a 10 percent improvement means that youre basically doing the same thing as everybody else. Thats why Page expects his employees to create products and services that are 10 times better than the competition.

MICHAEL HEWITT-GLEESON designed GE x10 for Jack Welch and is acknowledged as the father of x10 thinking. He is the author of The x10 Memeplex: Multiply Your Business By Ten! (Prentice Hall, 2000). Michael talks about x10 thinking here …

Introduction

Thinking, in any situation, is escaping from your current view of the situation (cvs) and searching for a better view of the situation (bvs) …

1. Universal Brain Software

… the switch is the universal brain software known as cvs2bvs.

2. Switch Parallel Universes

… the universal brain software allows the brainuser to switch from one parallel universe to another.

3. NOW is a cvs

… at any particular NOW moment in spacetime the brainuser has a cvs.

4. Two cvs Options

… two cvs options are DEFEND the cvs or ESCAPE the cvs

5. IF escape THEN search

… if the brainuser can ESCAPE the cvs then he, she or it can search for a bvs.

6. cvs x10 = bvs

… a bvs can be ten times better than a cvs.

7. The Thinking Switch

… cvs2bvs is the x10 thinking switch from cvs to bvs.

8. Hop Sideways with 10 Power

… cvs2bvs allows the brainser to hop sideways across parallel universes using tenpower, the power of 10.

9. Explore the cognos

… cvs2bvs empowers you to explore the cognos, the multiverse of possible thoughts and x10 thinking.

10. Flip the x10 Switch!

… Flip the x10 switch from cvs to bvs!

312 thoughts on “The Ten Steps to x10 Thinking

  1. I use it every day. Whatever decision I have to make I look at CVS and then look for a BVS. Whether it is dealing with my children or in a work situation.

  2. The most interesting insight was the notion that you have two options with your cvs, defend or escape. So often we defend. I often find myself defending my position. I have actually seen it as an asset to be able to critic others viewpoint. Unfortunately this has often left me with a poor understanding of the other persons point of view.

    I used cvs2bvs yesterday in a meeting. We have been working on try to find export markets for our products and services. Following 3 weeks of research I found there was little ‘low hanging fruit’ in terms of what we had to offer. As others were trying to come up with ideas I was the one explained all the reasons why each one would not work. i found myself in a defensive spiral.

    I notice this happening and stopped. I made a conscious decision to escape. Instead of criticising the ideas I start to expand them. Within 10 minutes we had come up with a possible solution. It put us back on track with the project.

  3. 1)

    With respect to the simple concept of CVS to BVS, my insight is best described in detailed form below.

    The CVS:-

    These tools are frequently useless as I rarely act upon them, even after having understood many great reasons for using them. There are two ways I judge myself as acting – physically and mentally. Most of my thinking time is wasted daydreaming, reading, thinking of trivial things, reviwing ideas I have conceived of thousands of times, thinking pleasurable imaginary thoughts that are of no positive benefit. My actual physical activities reflect my poor mental state. Little discipline and care for things that don’t interest me passionately leads to leaving physical activities to the last minute, until I am asked or told repeatedly to do them. I warehouse the intentions or urges to carry out physical activities until I forget what I intended to do and think that there is nothing that really needs doing now. I avoid physical activities even though I sometimes excel at them and generally enjoy them supremely; I place priority in the thinking areas that I find are habitual and forgive myself for not being balanced as I have learned that extreme focus leads to excellence in niches.

    The BVS:-

    These tools are useful even though it isn’t possible for most relaxed and self-driven people to implement habitual use. Nonetheless they are options that at least become available, and if under extreme pressure the need for viable alternatives may result in the unconscious use of tools that have been learned and forgotten. The best way to use these tools, these memes, this software for the brain, is to learn them well enough to be able to apply them automatically in relaxed circumstances where there is no pressure. This requires practice, rehearsal and repetition, and committing to a pipeline where I will use, relearn & reuse these older tools, even while learning new tools. By chosing to continue my SOT education I have forced PRR, even though my initial belief was I would just learn something new. I didn’t think or expect I would need to use old techniques. This added advantage of education is overlooked by people who are easily distracted; that much of it is PRR.

    2) With respect to a specific example of using CVS to BVS.

    I had a previous view (CVS) that I was inadequate and that my skills were of little importance locally or globally, in the face of a vacuum of recognised qualifications and no knowledge of critical global truths.

    A litte direction from a friend, along with studying thinking lessons and reading many self-help resources, with tremendous amounts of daily reading about politics, finance, technology and innovation along with intense work for about 10 years allowed me to both identify and recognize a clear and present need for my skills and conceive of new ideas that can potentially be used to resolve critical issues facing the world today.

    My BVS is that I am capable even though I still have no formally recognized qualifications, and even though my skills haven’t been demonstrated as needed. Conceiving new world-class ideas, even though they are unproven is enough to have allowed me to relax and accept that I am more than adequate, and that my skills could be of great importance.

    The deliberate use of CVS to BVS over a very long timespan has given me confidence, both in myself and in the future. I have simple, practical solutions to problems facing us locally and globally and they are ready for use if required, and I am able to share them without fear if asked.

  4. bvs recognition…criteria for evaluation…need meme.How to avoid false thinking. Relationships …very important …cultural biases… how to let go? Great opening to book very good …young species… will we survive? Hope so.
    Lots of love here.

  5. As leaders, those who we lead, are behind us. It expresses itself in imple form as example by a simple idea or perspective that leads the crowd, that starts an argument. Bvs exists in the space ahead of reality.
    I have started to document on index cards, the routines that enable me do things. As i do them I am looking for the upgrade which then becomes the Cvs. I am aniticipating that the act of documenting routines by itself is a stress reliever.

  6. At first I asked myself what is the value in continuous motion and movement. However, it clear that the environment is constantly changing and if we don’t make adjustments we are going to be worse off anyway.

  7. CVS2BVS is a great route to live in a strategy centered mind / thinking / attitude / decision /action. Yes, in my work as a Business Manager working in the global market always push me to think what is beyond the current stand and I would not be able to survive in the work if do not think instantly for situation to situation meant there is a better way otherwise. Example, when there is no further room to adjust with my customer demand for a price reduction which all also happen within the institutional inertia , then , I am not moving with the task as well as not turn the situation in favor of my company. So, here the solution I use normally , just pull my hands out from the current situation and penetrate to seek for another what is untapped idea / solutions have not came into my mind previously. So, this is how I believe and get use of Cvs2Bvs. This is basically a strong root to be captured always in life if need to have continuity in the process of creativity thinking and acting.

  8. Most interesting thing, when you stop to think about it, is that cvs2bvs applies to everything you can think about. If your not running a thought through the cvs2bvs software than your not working towards the optimal solution.

    My current job situation, and solutions and alternatives.

  9. An interesting insight? None other than cvsx10 = bvs.

    My constant reminder is my own personal belief system of always trying to look at things from another angle. Always optimistic, always looking at the other side of the story, always being doing things that I’ve been previously told not to, always trying to break the rules.

    This belief system is a strong recurring genome in my family and in my culture which is still a huge influence in my life.

    I will always listen and side with an opponent/opposition first so as to see his/her side of the story to the extent where I would start arguing their points and will eventually be called a spy and/or trader. It is a habit of mine to do, (always sticking up for the little man), as this enables me to see the many different angles on a given situation.

    This particular aspect has shaped the person I am today and the life I live currently and in no way would I ever change it as it is far too valuable.

  10. Going from CVS to BVS with the flip of the brain switch.

    My client keeps coming up with changes everyday and new ideas for a classic car business. I give him my input.

    We used to argue over our different points of view and ideas.
    Now I accept his ideas, and he often adopts mine.

    I don’t have pride of ownership of the ideas. I only care about the better ideas, BVS, and the results.

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