The Ten Steps to x10 Thinking

In the mid-80s, when Jack Welch launched GE x10 he said: I would love to have a management team that really understood the cvsx10=bvs equation. Its the value-added role in the management process.

At that time GE was a USD35 billion manufacturer of everything from locomotives to light bulbs. By the time Jack left in 2001 GE market value had maximised to USD484 billion making it the most valuable company in the world.

Today, the most valuable company in the world is Google. In February 2013, WIRED Magazines Steven Levy interviewed Larry Page of Google and wrote:

Larry Page lives by the gospel of 10x. Most companies would be happy to improve a product by 10 percent. Not the CEO and cofounder of Google. The way Page sees it, a 10 percent improvement means that youre basically doing the same thing as everybody else. Thats why Page expects his employees to create products and services that are 10 times better than the competition.

MICHAEL HEWITT-GLEESON designed GE x10 for Jack Welch and is acknowledged as the father of x10 thinking. He is the author of The x10 Memeplex: Multiply Your Business By Ten! (Prentice Hall, 2000). Michael talks about x10 thinking here …

Introduction

Thinking, in any situation, is escaping from your current view of the situation (cvs) and searching for a better view of the situation (bvs) …

1. Universal Brain Software

… the switch is the universal brain software known as cvs2bvs.

2. Switch Parallel Universes

… the universal brain software allows the brainuser to switch from one parallel universe to another.

3. NOW is a cvs

… at any particular NOW moment in spacetime the brainuser has a cvs.

4. Two cvs Options

… two cvs options are DEFEND the cvs or ESCAPE the cvs

5. IF escape THEN search

… if the brainuser can ESCAPE the cvs then he, she or it can search for a bvs.

6. cvs x10 = bvs

… a bvs can be ten times better than a cvs.

7. The Thinking Switch

… cvs2bvs is the x10 thinking switch from cvs to bvs.

8. Hop Sideways with 10 Power

… cvs2bvs allows the brainser to hop sideways across parallel universes using tenpower, the power of 10.

9. Explore the cognos

… cvs2bvs empowers you to explore the cognos, the multiverse of possible thoughts and x10 thinking.

10. Flip the x10 Switch!

… Flip the x10 switch from cvs to bvs!

312 thoughts on “The Ten Steps to x10 Thinking

  1. The simplicity of CVS2BVS is powerful.

    Undeniably true isn’t it?
    We can defend our current CVS or search for a better view. The first is arrogant and egotistical (DOWNWARD SPIRALING) and the second is conscious and evolving (UPWARD SPIRALING)

    I made myself look at the images of a situation that were causing problems for me, and questioned their right to exist AS THE ONLY VIEW. Then,as they lost steam, I was able to SEARCH FOR A BETTER VIEW.

    CVS CAN NEVER EQUAL A BETTER VIEW.

    Brilliant insight MIchael. Thank you for your work.

  2. 1. In my view, one of the most interesting insights of this lesson is that one can spend a great deal of energy defending his or her current view of a situation as opposed to being considerate of the fact that there may be a better approach to solving the problem at hand, whatever it may be.

    2. I used cvs2bvs in my life when deciding which career path to choose; merchant, financial planner or writer. I thought the subject through long and hard, ultimately coming to the decision that writing would truly be best for me.

  3. 1. That there are lots of different ways of looking at situations that I have not thought of.

    2. Having a conversation with a financial coach made me clearer about my current financial situation and some pointers he made gave me a bvs (different ways of looking at my situation and what I could do about it).

  4. for me, the strongest insight is that there is a choice to not be trapped by the cvs into believing that it is the only choice . one example recently ew have been getting our sons mini registered and trust me this a frustrating process to go through , at one point i was getting pissed off with the amount of problems we were encountering in relation to the minis mechanical condition. now i have switched my view to” increasing our sons safety” i am happy when the opportunity arsise to fix the problem before it caused injury to someone i love and care about. therefore my thinking is changing to seeing a problems as an opportunities.

  5. Imagine any object. You can take a photo of it from many different positions. Some of the photos will be expressive, interesting, brilliant and … expensive. Athers – commonplace and uninteresting. The object hasn’t been changed. The result has. This is my insight. The point of view is determinant.

  6. 1. most interesting insight is that using the Thinking Switch you can access options existing in parallel universes. And indeed cvs is not equal to bvs.
    2. My example is about finding and being found by clients. Two years go I used cvs2bvs and more specific I used cvsx10=bvs.

  7. The cvs can never be equal to the bvs and it has the power of multiplying itself by 10!

    Personal relationship understanding partners view I had to escape from my own and flicking the switch was definitely worth it

  8. 1. probably should stop arguing with my partner or he should stop arguing with me. haha

    2. it seems to me that once you get out of your own head space it is easier to bvs

  9. This simple equation is true in many aspect. It is fairly difficult to escape one’s point of view, more so the views that’s been held for a considerable amount of time.

    This lesson for me emphasizes that a better view will always be available in any situation. However, one needs to be aware of that and be willing to look for that view. The difficulty lies in ESCAPING our current view. Once one can escape, as in the video, then there’s a “multiverse” of opportunities and available possibilities.

    The art of escaping one’s CVS, needs mastery.

  10. To stop whenever it is possible and spend time differently – to thank people for sharing their viewpoint, especially if it is in conflict or contrast with mine.

    I realise, if i don’t give permission (outwardly) to others to remind or help me to shift perspective, i track down old pathways and continue to take an unconscious standpoint that ‘i am right’, and that this is ‘the way’.

    Using this as a regular feedback model – to ask for other peoples impressions or viewpoints, or to simply take a moment to ‘check’ for other possibilities is an incredible experience, even if it only opens up the insight of just how ‘mechanical’ our thinking is by default. Our brains are wired that way – to constantly seek efficiencies! However we CAN bypass that with deliberate, intentional exploring!

Leave a Reply to doug gemmellCancel reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.