Lateral Thinking Certificate (LTC-A) – Lesson #07 – TPF: Your Company x10

Why are the better thinkers getting the better jobs? It’s because better thinkers are creating value.

They are getting the job done without creating a fuss. They are getting on with others. They are co-operating and solving problems. They are mindful of creating opportunities. They use their brainpower to give their employer a much better return on payroll. Better thinkers are more job-friendly. Employers prefer better thinkers.

Value fountains create value

Value Fountains and Value Drains

On any given day in any given business there are value fountains and value drains. That day the value fountains created value for the shareholders. The value drains depleted shareholder value on that day. The job of the CEO is to multiply the number of value fountains by ten. That’s why CEOs offer better jobs to better thinkers.

Value drains deplete value

In the last lesson you considered Your Job and it’s three possible futures. In this lesson consider a TPF for Your Company. Tomorrow we’ll do a TPF for Your Industry.

NOTE: If you are a student or not employed you can adapt the thinking to your own situation.

What if … ?

Remember, this is just thinking, not policy! These are ideas (what ifs) they’re not yet decisions. You are speculating about possible futures not yet planning. For example, you may have an x10 idea that could lead to revenue possibilities or to cost-savings. Try to give rough estimates of potential numbers #, dollars $, and percentages % that may result from your x10 idea. Your possible futures might be inside the box or outside the box. Your time frame might be 2020, 2021 or 2025. You don’t have to prove anything, just think laterally and have fun!

DFQ #07: What three possible futures are there for your company? What if …




51 thoughts on “Lateral Thinking Certificate (LTC-A) – Lesson #07 – TPF: Your Company x10

  1. Staying on the theme of the National Packaging Targets, APCO could
    1. Maintain the current push to influence the system and government using collective impact in a voluntary program, and influence stakeholders to enter into mutually reinforcing activities to achieve the goals
    2. Continue the work of the covenant, and add administration of product stewardship programs in adjacent spaces, using and leveraging tools and membership platforms
    3. Merge or create formal partnerships with other entities in the packaging eco system to gain end to end agreement and support for the activities that will deliver the system change to achieve the targets

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