The Theory of Thinking

For thousands of years much has been written about thinking. Every culture has its explanations, philosophies, methods and myths. In recent decades, the development of the digital world and the discoveries of cognitive science have provided us with even more powerful insights.

In this lesson we present you with a simple theory of thinking that you can understand immediately and begin to put into practise.: ESCAPE + SEARCH = THINK …

The Theory of Thinking is e + s = t


Thinking, in any situation, is escaping from your current view of the situation (cvs), and searching for a much better view of the situation (bvs).


(PIC: Michael teaching E+S=T to a business group in Shanghai in May 2008)


The Current View of the Situation (cvs)
can never be equal to
the Better View of the Situation (bvs)


Escape from your cvs
and search for a bvs!


You can search for a bvs that is
ten times better than your cvs.

(cvs X10 = bvs)



If we can escape from our current viewpoints, thinking patterns, righteousness and established ways of doing things–our CVS–we can then take a quantum leap ahead of our own experience and jump to ‘a much better way’–a BVS.

Kangaroo Thinking
Sometimes I call this Kangaroo Thinking because we can experiment and we can innovate in leaps and bounds.

cvs2bvs, the Universal Brain Software, frees the brainuser to hop across parallel universes with tenpower.


cvs2bvs also allows the brainuser to switch from one parallel universe to another.


Search! Search! Search! Seek and find. Look beyond your cvs. Ask! Ask! Ask!

Search for alternatives, options and possibilities because there is ALWAYS a BVS!

There are always many, many different ways of looking at any particular situation. Whatever it is that we are currently doing, someone else, somewhere, is already doing it a “much better way”. Once we escape from the CVS–the current way–we can search for the BVS–the much better way.

Because human perception is unstable
we can always change the way we look at things.
For more insights on this see also:


Thinking is a skill. To become proficient in escaping from your CVS and searching for a BVS (the much better way) always involves practice and repetition–at least ten times–if we are to build new cognitive patterns and acquire skill and virtuosity.


7 thoughts on “The Theory of Thinking

  1. I agree repetition helps to create patterns in our brains and helps us create new brain wirings.

  2. I have a bad taste in my mouth from repeating religous sayings we had to memorise in lutheran school. now i can enjoy repeating cvstobvs. it’s much lighter and inspirational. a bvs could be to just set a certain amount of time to spend doing it each day , then notice results,

  3. Search! Search! Search! Seek and find. Look beyond your cvs. Ask! Ask! Ask!
    Search for alternatives, options and possibilities because there is ALWAYS a BVS!

    That’s the message all I have to do is apply it a Googol number of times . Simple ! Easy?

  4. I need to know how I think, to change it to 10X BVS
    and to practice deliberately to get better at it

  5. ahh
    back to Lewis Carroll and the queen in Alice in Wonderland..

    `I ca’n’t believe that!’ said Alice.
    `Ca’n’t you?’ the Queen said in a pitying tone. `Try again: draw a long breath, and shut your eyes.’
    Alice laughed. `There’s no use trying,’ she said `one ca’n’t believe impossible things.’
    `I daresay you haven’t had much practice,’ said the Queen. `When I was your age, I always did it for half-an-hour a day. Why, sometimes I’ve believed as many as six impossible things before breakfast.

    so… everyday..I will think 6 ‘impossible’ things before breakfast.. 🙂

  6. Finally after many years this is what my subconsious has been trying to tell me,finally I get it.
    Thanks for the shove!!!

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