WOMBAT Selling: better than oldsell

Many sales organisations use American sales training to teach their salespeople to “close the sale”. Customers don’t like oldsell and, as the Haynes Royal Commission exposed, the method has become very unprofitable for shareholders.

As an alternative to oldsell, newsell was researched and developed by Dr Michael Hewitt-Gleeson as part of his PhD, the first in the world on lateral thinking.

In newsell, it’s the customer who closes the sale. Customers prefer newsell and reflect their preference through word-of-mouth bringing extra profits to newsell practitioners. 

Newsell is written up in WOMBAT Selling: How to sell by Word of Mouth. (2006)

Click here and say “WOMBAT” to ask for a complimentary copy of this book

4 thoughts on “WOMBAT Selling: better than oldsell

  1. I wish to be considered for the Graduate Certificate and can’t wait to receive the next DFQ#. I am encouraged by the way my thinking has developed over these past 38 weeks.

  2. SOT is such a real and practical school. I have learnt a lot form SOT and I am glad to be part of SOT.

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