Customer Lab: NewSell and WOMBAT SELLING

— FREE BOOK: Click here to request your own copy of the ebook “WOMBAT Selling: How to sell by Word of Mouth”

Nothing has changed the business environment more than the WWW, in the last 20 years. Now, with the Apple platform and its glittering array of devices supporting Facebook, Twitter and Google the customer is not only right … the customer rules!

Customers today, in their own right, are global publishers, broadcasters, niche marketers, content-providers and network producers and they are well aware of the fact.

The problem is that sales and businesspeople have been very slow in adapting to this new environment. Just ask Gerry Harvey!

To help salespeople and businesspeople solve this problem I’ve written WOMBAT Selling: How to sell by Word of Mouth.

– A WOMBAT is a satisfied customer who replicates another satisfied customer.

W.O.M.B.A.T. = Word Of Mouth Buy And Tell.

– A WOMBAT is a customer who is so satisfied about your offer or your business communication that she/he passes it on to those in his/her business or social network. Pass it on. Pass it on. Pass it on.

— FREE BOOK: Click here to request your own copy of the ebook “WOMBAT Selling: How to sell by Word of Mouth”

School of Thinking is OPT-IN/OPT-OUT. Students come and go as they please.

100% online

Anyone. Anywhere. Anytime Speed.

Because we are 100% online School of Thinking lessons are not only fast and scientific but also can be sent to anyone, anywhere and at the speed of light.

0% offline

No Meetings. No Powerpoints. No Costs.

Because we are 0% offline there are no meetings, no powerpoint presentations and zero time offline with none of the costs of time, travel and accommodation incurred with all offline meetings.



When 2nd is better than 1st …

From ET 123, Michael’s book English Thinking: The Three Methods  …

Chinese thinking is different to Western ET 1 thinking because they do not both share the same cultural evolution. Chinese thinking methods obviously did not evolve out of a medieval bellicose Roman church.

For example, a dominant strategy of ET 1 thinking is to be First. This seems logical to the Western mind because, after all, I-am-right-and-you-are-wrong.

But to the Chinese mind the preferred strategy is not to be First but to be Second. In the words of the father of modern China, Deng Xiaoping:

Keep cool-headed to observe, be composed to make reactions, stand firmly, hide our capabilities and bide our time, never try to take the lead, and be able to accomplish something. 

There are some Western leaders who also understand the beneficial paradox of the 2 strategy and Jack Welch of GE was a good example. Except in the very few situations, like boxing or poker when it’s a zero sum game, 2 is often a far superior strategy to 1. Have a think about it.

There is much that Western business can learn from Deng Xiaopeng’s ideas.

My personal experience is that many Westerners, even in 2012, are still pre-Enlightenment ET 1 thinkers. While they may know about the Enlightenment and be able to describe some of its breakthroughs their default position is still ET 1 thinking.

On the other hand, while it is true that the Chinese clearly have much to do and many issues of their own to work through and to improve and further develop, my own observation is that they are largely post-Enlightenment ET 2 thinkers.

They deeply understand the ET 2 evolutionary approach compared with the West’s ET 1 revolutionary approach and this gives them a great advantage going forward into the many possible futures. It will be interesting to see where this takes them in the next few decades.

Leadership thinking and ‘riches of the mind’

“A man may be a tough, concentrated, successful money-maker and never contribute to his country anything more than a horrible example.

A manager may be tough and practical, squeezing out, while the going is good, the last ounce of profit and dividend, and may leave behind him an exhausted industry and a legacy of industrial hatred.

A tough manager may never look outside his own factory walls or be conscious of his partnership in a wider world.

I often wonder what strange cud such men sit chewing when their working days are over, and the accumulating riches of the mind have eluded them.”

– Sir Robert Gordon Menzies

 Sir Robert Gordon Menzies, KT AK CH FAA FRS QC, was an Australian politician and the 12th Prime Minister of Australia. Serving a collective total of over 18 years, he is Australia’s longest-serving Prime Minister.

Use ‘X10 Thinking’ to Transform Your Organisation



JACK WELCH USED X10 THINKING. It was one tool that allowed him to multiply both his own productivity, and that of his company, from a  13 billion dollar business to one valued at over 300 billion, only 10 years later. This ‘x10 Thinking’ originated from business coach, Dr Michael Hewitt-Gleeson, founder of the School of Thinking. In this ClarkMorgan Insight, Dr Hewitt-Gleeson describes an event where Jack Welch used the ‘x10 Thinking’ technique to think creatively and multiply himself 10 times over.

Melbourne’s world-class education rank confirmed

Dr Michael Hewitt-Gleeson sits on the MGSE (Melbourne Graduate School of Education) Centre for Positive Psychology advisory board. He is therefore delighted to share here news of the excellent world class ranking of MGSE:

melbourneEducation at the University of Melbourne has been ranked second in the world in the latest QS World University Rankings by Subject.

The rankings, released today, list the top 200 universities around the world in 30 subject areas.

The University of Melbourne is listed in 29 subjects, including law and accounting and finance, both ranked eighth, psychology, which is ranked 10th and medicine, environmental science and linguistics all of which were ranked 12th.

The University has 11 subjects ranked in the top 20 and 27 subjects in the top 50.

University of Melbourne Vice-Chancellor Professor Glyn Davis said it was pleasing to see a diverse range of subjects performing well against international peers.

“The University has ranked well across social sciences, engineering and technology, life sciences and medicine and arts and humanities, giving students wanting to study in Australia access to a world-class education,” he said.

It is particularly pleasing to see education being recognized as a global leader; this is testament to the outstanding staff within the Melbourne Graduate School of Education and its constant pursuit of excellence.

Dean of the Melbourne Graduate School of Education Professor Field Rickards said he was delighted with the announcement.

“It is very pleasing to see that our research is having such global impact and that Australia has a graduate school recognised as one of the very best in the world,” he said.

“This ranking is a strong endorsement of the outstanding work of our dedicated and highly talented staff who are committed to ensuring our future teachers receive the highest standards of training based on the latest research and are highly prepared for the difficulties of the classroom.”

The QS (Quacquarelli Symonds) World University is an annual league table of the top universities in the world. For the 2014 Rankings by subject QS evaluated 3002 universities and ranked 689 in total.