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It’s ‘official’; big shot CEOs are social media slackers. The hot news comes straight from ÃœBERCEO, who says it conducted research on the topic for the past few weeks and has found that there’s little chance you’ll ever get to exchange pokes and tweets with Fortune 100 CEOs for the time being.

Here’s the ‘miserable level of engagement’ ÃœBERCEO has uncovered:

– Only two CEOs have Twitter accounts.
– 13 CEOs have LinkedIn profiles, and of those only three have more than 10 connections.
– 81% of CEOs don’t have a personal Facebook page.
– Three quarters of the CEOs have some kind of Wikipedia entry, but nearly a third of those have limited or outdated information.
– Not one Fortune 100 CEO has a blog.

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Today’s networked era requires a new way to make investment decisions that incorporates intangible assets and more accurately depicts how value is created.

The industrial age has run out of steam. Look at General Motors. Look at Chrysler. We are witnessing the death throes of management models that have outlived their usefulness.

The network era now replacing the industrial age holds great promise. Networked organizations are reaping rewards for connecting people, know-how and ideas at an ever-faster pace, and increasingly value creation has migrated from what we can see (physical assets) to intangibles (ideas that define products or services).

Understandably, seasoned executives are having a devil of a time shifting from the industrial age mindset of logic, certainty and bounded constraints to the network gestalt of interaction, self-organization, unpredictability and fewer limits to potential. The pressure is constantly on to meet quarter-to-quarter revenue and earnings targets, which accentuates the need to take decisions that support achieving those targets. At the same time, we are shifting into an era in which knowledge work and learning occur at the point where re-engineered business processes collide with a participative and interactive ecology of information flows.

One cherished industrial age concept that is proving particularly difficult to let go of is return on investment (ROI). But like Pontiacs and Oldsmobiles, old-school ROI’s day in the sun is waning. In an environment of continuous flow and interaction, there’s a need to consider an emerging metric: return on investment in interaction (ROII). The working definition of ROII is the observable development of capacity and capability to create economic values out of intangibles.

Of course, if you want to sell a big project internally, you’ve got to talk ROI. It’s the language senior managers understand. Being fluent in ROI talk addresses the “hard” tangible returns stemming from an investment in a specific project or capacity. It gets you to the inner circle of those who control budget dollars. So, let’s look at what ROI was, how it needs to be changed and how to recapture its original intent for application in the network era, in which continuous learning and knowledge work are becoming inseparable.

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HUMOUR: Ask the question:
What is quite funny about this?

Humour involves the appreciation of oddness.

In humour there is the willingness to enjoy seeing the OTHER SIDE of things, the willingness to see fresh points of view, to see them and appreciate them without necessarily feeling the need to adopt them as one’s own.

Humour includes flexibility in the way we can look at information, the humour of creativity, and the humour of insight. Humour means seeing things in a different way. Appreciating the value of differences.

Smiling often reflects a sense of humour and amusement

There’s the humour of wisdom, the humour of balance and tolerance, the humour of plurality. The enjoyment of surprise, chance and variety. The good mood, the sound of laughter, good humour and good health.

What is Cognitive Science?

Wikipedia: Cognitive science is a rapidly evolving field that deals with complex cognitive processes, intelligent systems, and the emergent behavior of large-scale real-world computational systems. It is an interdisciplinary study. It draws from converging evidence and methodology of diverse fields, including psychology, physics, neuroscience, philosophy, information science, computer science, anthropology and linguistics.

The term cognitive science was coined by Christopher Longuet-Higgins in 1973.

Rendering of human brain

Who are the Celebrities in Cognitive Science?

Here are writings by and about leading thinkers in cognitive science, and critics and observers of the philosophy of mind.

Some of the great thinkers in this field are:

Charles Babbage

Noam Chomsky

Antonio Damasio

Daniel Dennett

Howard Gardner

Douglas Hofstadter

Marvin Minsky

Seymour Papert

Alan Turing